Cash is King for Businesses in Distress

Customers are the key to a successful business, but Cash & Cash Flow are the most important things to a business in distress. Here our Insolvency Practitioners look at a few key factors to create a strong cash culture.

Following the recent interest rate increases by the Bank of England to levels not seen since 2008 you could be forgiven for thinking that the UK really is in store for a ‘storm of insolvencies’.

It is true to say that many companies are just about surviving, following energy price increases, rapid inflation and supply chain problems. Debt funding is now more expensive and with debt and equity funding being harder to raise, cash is the cheapest form of liquidity. In other words, cash is still king when it comes to the survival of a business. In this article, our Insolvency Practitioners explain why and look at some key actions that companies should take to build-in a cash culture in order to improve their cash flow and their future prospects.

Cash and Cash flow are important, but isn’t it obvious?

Yes, it is pretty obvious, but that doesn’t mean to say it isn’t true and also crucial to success. It’s also true that many businesses are not all that good at managing their cash and cash flow.

All accountants and insolvency practitioners will tell you that if a business doesn’t already run one, then a cash flow forecast is a must. There are many advantages a cash flow forecast brings, but the key ones are: control and prediction.

When managers of a business really buy into producing a cash flow forecast, they start to understand how important good credit control is and where the potential financial pinch points are.

Once a manager has accurate cash flow information, then they are in a position where they can consider taking the appropriate action to overcome a problem, either by reducing costs or negotiating delayed payments to suppliers/creditors in the most effective manner.

In other words, if you understand your business’s financial pinch points, you can then talk to suppliers or other key creditors (the bank or HMRC, for example) ahead of time and with an understanding of where the business is and where it will be over the coming months. This will impress them, and, in our experience make it easier to negotiate agreed time scales if the business is going through a period of distress and needs a breathing space to pay its ongoing debts.

A cash flow forecast gives a business discipline because it makes a manager consider profitability on every payment made. This is just as true in the good times as it is in the bad times. A cash flow forecast can help a business predict a bad time more quickly than otherwise, and work with its advisors, including insolvency practitioners to turn things around.

What Sort of Cash Flow Forecast is Needed?

The gold standard of cash flow forecasts is a rolling 13 week fully integrated cash flow:

Can a Cash Flow Forecast Save a Business in Distress?

Businesses become insolvent for many reasons, and there are times when not a lot can be done if the reason is because of some sort of unpredictable external shock or rapid change in tastes/demand.

We also see a lot of businesses become insolvent due to a lack of information about the business and therefore lack of control. So, even if there are many distressed businesses around, it’s a fair bet that a good proportion of them could go a long way to improving their future outlook by focusing on cash flow.

That doesn’t mean that all you need to do is have a cash flow forecast: it’s what you do with it that counts, and that can be tough. Generally speaking, we recommend the following are considered and taken into account to embed a cash flow culture into a company:

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Insolvency practitioners are not just here for the times when liquidation are the only options. Very often we play a big role in helping businesses in distress take the action needed to help turn things around. Cash flow forecasting is just one of those tools. Contact us for a FREE no obligation initial consultation with one of our team.

Also, K&W Recovery, trading as Antony Batty and Company, Thames Valley: